Website Specialist

Less than 30 hrs/week Only freelancers located in the United States may apply. Website Specialist (Part-Time) Help Us Build Exceptional Digital Experiences We are seeking a detail-oriented Website Specialist to support the ongoing development and maintenance of our organization's web presence. This role is ideal for someone who enjoys working within established website platforms and brand standards while continuously improving the user experience. The successful candidate will work within our existing website ecosystem, creating new pages and digital assets that align with organizational goals, branding, and best practices. Responsibilities Build and maintain webpages within our existing website platforms, including WordPress, Higher Logic, and Bettermode. Create landing pages, web forms, and campaign pages that support marketing, educational, and organizational initiatives. Work within the WordPress Kadence Theme to develop responsive, accessible, and visually consistent webpages. Ensure all web content adheres to established brand, style, messaging, and design guidelines. Maintain consistency across websites by integrating new content into existing site structures and navigation. Implement and manage UTM tracking parameters to support campaign measurement. Monitor and report on website performance using Google Analytics and other standard reporting tools. Review incoming website requests and recommend best practices to improve usability, performance, accessibility, and user experience. Collaborate with marketing and internal stakeholders to ensure projects are completed accurately and on schedule. Troubleshoot basic website issues and recommend improvements that enhance site effectiveness. Required Qualifications Demonstrated experience working with WordPress, including the Kadence Theme. Experience with Higher Logic and/or Bettermode platforms. Knowledge of webpage creation, landing pages, online forms, and website content management. Experience using Google Analytics and managing UTM tracking for marketing campaigns. Understanding of website usability, accessibility, SEO fundamentals, and responsive design. Strong attention to detail and commitment to maintaining brand and style consistency. Excellent organizational, communication, and time management skills. Ability to work independently while managing multiple projects and deadlines. Preferred Qualifications Experience supporting nonprofit organizations, healthcare, education, or membership-based organizations. Familiarity with digital marketing and campaign execution. Ability to identify opportunities for website optimization and recommend practical improvements based on industry best practices. What We're Looking For We're looking for someone who does more than simply complete website requests. We value a collaborative professional who can evaluate each project, ask thoughtful questions, and recommend the most effective approach for creating engaging, high-performing webpages while maintaining the integrity of our established brand and website architecture. If you're passionate about building polished, user-friendly websites and enjoy combining technical expertise with strategic thinking, we'd love to hear from you. more about "Website Specialist" Skills Skip skills Previous skills. Update list Style GuideWebsite CustomizationWordPress Landing PageWordPressWeb Development Next skills. Update list Verified Payment verified 4.9 $30K+ spent United States