Website Overhaul and E-commerce Integration

Less than 1 month, Less than 30 hrs/week Only freelancers located in the United States may apply. I need a freelancer to overhaul my business website and add a functional e-commerce section. The work should include improving the overall site structure, updating the design for a modern look, and ensuring the new e-commerce features are easy to use. I also need help setting up strategies to improve the website's visibility and attract more traffic. Please share relevant experience with similar projects and your approach to delivering a polished, user-friendly website. This is for a commercial pool service and construction company. Looking to add pool supplies e-commerce section.